Sophie Purchase

  • 2020
  • Art
  • Contemporary Art Theory - MA

Sophie Purchase: Friendly User

Sophie Purchase
Friendly User

What do you want people to know about your graduation project?

Friendly User is a digital project created as the outcome of my MA programme. The site is a culmination of an original quantitative study and artistic research investigating the experience of visitors in department stores and art museums with staff. Directional arrows guide the site’s visitors through multiple pages which explore the visual and verbal cues of staff at both institutions. The full project can be accessed at:

What or who is your inspiration and why is following this route important to you?

I’m always inspired by the ongoing dialogues that exist with my peers and coursemates, being able to discuss and dissect an idea is integral to any creative process.  

What has been your favourite thing about ECA and Edinburgh?

My favourite thing about ECA has been the staff. It’s been a great experience to be taught by staff who are so excited and enthusiastic about the subject they are delivering. My favourite thing about Edinburgh is The Water of Leith walkway, I live close by and when I was working on my final project, it was the perfect place for a walk on study breaks. 

What are your hopes for life after ECA? Do you have any plans?

I currently have no fixed plans for after my graduation. But I know that I would like to continue developing my practice as an artist and writer, get more involved in Edinburgh's wider arts scene and begin to tentatively look into doctoral programmes. 

Is there anything you’d like to share about your experience studying here, perhaps relating to the things you’ve learned?

Nothing makes time fly like completing a one year MA! I feel like in this time, I’ve really developed my skills as an independent researcher to make use of any opportunities that have arisen as part of the MA and beyond. 

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